Real estate KPIs: from tour request to closed deal
Follow a lead from first request to closing and you see where deals are won and lost.
The short version
- Funnel from request to closed
- By agent, source and month
- Amounts and commission
Which KPIs should a real estate team track?
Leads by source, tour requests, tours scheduled and attended (in person or virtual), offers, closed deals, sale value and commission.
How do I measure tour to offer to close?
Track each stage as a status per lead, then compare counts. The drop between stages shows where to improve.
How do I report by agent?
Include the agent on every row and filter or group by agent on the dashboard.
See it with your own data
Tell us what you want to report on. We will set up a walkthrough built around your own kind of data.
Request a demo